explore our market researches

Market reports

See all
usp

News I published 10 May 2021

Covid is keeping painters busy

Painters in the Netherlands are busiest, with an average waiting time of 8.5 months

USP’s Painter Insight Monitor 2021 has been tracking the perceived labour shortage among professional painting companies for some years. In 2021, like in previous years, this labour shortage will be biggest in the Netherlands and Germany. Here, 85–90% (!) of the companies indicate that there is indeed a lack of skilled labour. This is resulting in long waiting lists, especially in the Netherlands, where the average waiting time to get a paint job done is a whopping 8.5 months.  This average waiting time in the Netherlands is two times longer than in Germany, which shows that labour shortages are a bigger issue in the Netherlands than anywhere else.

Patience is also required in every other European country

Although the Dutch situation is the most extreme, the situation in other European countries is not much better. If you need a painter, it is best to assume a minimum of 4-5 months waiting time. Especially for exterior jobs, where seasonal weather influences can mess up the overall planning, it is fair to assume that the actual waiting time might take even longer.

Manufacturers can help to work more efficiently and thus save precious time

Administration proves to be a big hurdle for painters. Too much time is lost on this, and manufacturers are invited to help do this more efficiently. Also, a majority want to improve efficiency to finish jobs faster, yet 44% have never used a paint sprayer. The accessibility and user-friendliness of such automation tools can be improved, as it will help painters to work faster and get more jobs done.

Fresh Insights Await

Our latest reports

Delve into the newest findings across various market segments, crafted for a cutting-edge overview. Explore our latest reports, brimming with up-to-date data, trend analyses, and in-depth examinations, all tailored to provide you with a comprehensive understanding of the current market dynamics.

Construction

Home Improvement

Installation

Construction

Purchase Channels H2 2023

2024 123

Explore the buying and ordering behaviour among contractors in H1 2023. Uncover the key channels used, share-of-wallet and much more.

Construction

Behavioural segmentation and media usage report 2023

2023 75 pages

This report provides a comprehensive overview of purchase behaviour, products, and media usage, specifically focusing on European handymen. It delves into how handymen use media, and for what purposes, and examines their habits and preferences in terms of purchasing behaviour.

Construction

Purchase behaviour 2023

2023 64 pages

Uncover the purchasing behaviors among painters in 2023. Understand the factors driving their choices and how they relate to product and brand preferences.

Construction

Sustainability Q2 2023

2023 94 pages

Uncover architects' perspectives on sustainability in Q2 2023. Explore the evolving sustainable practices and the impact on architectural designs and project implementations.

Construction

Media orientation Q1 2023

2023 95 pages

Unravel the media engagement trends among European architects in Q1 2023. Delve into how different media channels are utilized for information, inspiration, and professional growth.

Construction

Prefab in construction Q3 2023

2023 90 pages

Delve into the influential role of contractors within construction decision-making units. Explore the dynamics and the extent of impact contractors have in crucial construction decisions.

Home Improvement

Branding Q3 2023

2023 93 pages

This report offers an extensive overview of the home improvement industry, with a focus on branding and the most popular brands within different categories. Within this report, you will gain insights into how customers perceive home improvement brands and what motivates them to buy certain products.

Home Improvement

Purchase channels Q2 2023

2023 114 pages

The European Home Improvement Monitor offers valuable insights on purchase channels in the European home improvement industry, examining the evolving preferences and behaviors of consumers across traditional retail and emerging online platforms.

Home Improvement

Rise of digital natives Q1 2022

2022 120 pages

Explore the impact of digital natives on the home improvement sector in Q1 2022. Discover how digitalization is shaping consumer behaviors and market trends.

Home Improvement

Purchase Channels Q2 2022

2022 124 pages

Uncover the prevalent purchase channels in the home improvement sector during Q2 2022. Delve into consumer preferences and the factors influencing their purchasing decisions.

Home Improvement

DIY versus DIFM Q4 2021

2021 113 pages

This report is a must-have if you’re in the home improvement industry. It provides a wealth of information on the behaviour of DIY and DIFM consumers, their motivations, and the factors that influence their purchasing decisions.

Installation

Training needs Q4 2023

2024 110 Pages

This report explores the training needs of installers, both digital and personal. The full report covers all important training needs & aspects and offers a comprehensive overview of business development in the installation sector across important European countries.

Installation

Purchase channels Q4 2023

2024 97 pages

This report offers a comprehensive view of the buying and ordering behaviour among electrical installers in Europe. Within the report, you will find key information on the purchase channels installers use, the share-of-wallet per channel, the way of ordering and much more.

Installation

Services in the Installation market Q2 2023

2023 111 pages

This report explores the type of support installers anticipate from manufacturers and to what degree. Alongside a thorough examination of installation services, the report presents a comprehensive overview of business development in the installation sector across important European countries.

Installation

Sustainability Q1 2023

2023 99 pages

The European Mechanical Installation Monitor report provides a detailed analysis of the plumbing and HVAC industry. This report specifically focuses on sustainability aspects in the industry.

Installation

Purchase channels Q3 2023

2023 106 pages

This report provides a comprehensive view of the attitudes of installers toward purchase channels, specifically among HVAC installers. In the report, you will find insights into buying behaviour, which channels are mostly used, which are growing, and whether online channels are gaining acceptance.

Installation

Sustainability Q1 2023

2023 73 pages

Delve into sustainability trends in the home improvement sector in Q1 2023. Discover consumer preferences and the shift towards eco-friendly home improvement solutions.