Benefits of market size studies
Market size study is immensely beneficial as it helps understand the scale and potential of target market. It allows you to identify the size of the customer base, assess market growth trends, and estimate market share. This information is crucial for strategic planning, setting realistic sales targets, and understanding the market landscape. Market size study also helps to identify niche markets or untapped opportunities that can be leveraged for business growth.
Why you should conduct market size study
By conducting market size study, you can make informed decisions, align offerings with market demand, stay ahead of the competition, and drive growth and profitability. It is a vital tool to navigate the dynamic business environment and make strategic decisions that can positively impact your business.
A manufacturer of garden paving approached us to understand the opportunities in the garden paving market in several countries. The client wanted to understand what offer would be appealing to each market and what the potential sales could be when offering their current portfolio or with an additional type of tile.
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Because of their expertise USP is our preferred suplier
“USP is our preferred suplier for market research.The project managers have great market expertise which makes it easy to cooparete with them”