Ready made reports / USP Sanitair Monitor

USP Sanitair Monitor

The USP Bathroom Monitor offers insights into the number of bathrooms that are being sold, the purchasing channels used and the market shares. The Bathroom Monitor also provides insight into the prices paid by consumers and specific information about the customer journey.

Excellence trough expertise

Key benefits

Construction forecast

Forecasts based on architect's interviews and translated to the installation market. We are here to support your planning, investment decisions and market prioritization.

Decision‑ready insight

Every report focuses on commercial implications for marketing, sales and strategy — answering “what should we do next?”, not just “what happened?”

Interactive dashboard

All results are delivered via an interactive dashboard, allowing you to filter by country, segment and topic — so insight is instantly usable, not buried in slides.

Presentation of key results

Key findings, implications and outcomes are presented by USP consultant, ensuring insights are understood and translated into action.

Experts in charge of reports

Dirk Hoogenboom

Head of New Business Development & Sales

E-MAIL

[email protected]

phone

+31645279639

Reinier Zuydgeest

Managing Director

E-MAIL

[email protected]

Frequently asked questions

What are the major trends that we are covering with this research?

The trends covered in this report include: number of bathrooms sold, price per bathroom, purchase channels, product choices, customer journey, NPS.

How is the research conducted?

This report is based on approximately 2,500 online interviews annually with consumers in the Netherlands.

How often is the report published?

This report is published twice per year.

For whom is this research valuable?

These insights hold significant importance for bathroom retailers and manufacturers targeting end-customers in this market. With this information at their disposal, businesses can refine their marketing and communication strategies to better engage with the customers.