year
2026
No. of pages
75
Target group
HVAC installers and plumbers, companies that provide HVAC installation services, but they may also do other activities in addition (Electrical installation etc.)
Key research topics
Future trends (AI) and digitalisation
Methodology
Based on 650 successful quantitative telephone interviews in native languages
Country scope
United Kingdom, Germany, France, Poland, Belgium and the Netherlands
Deliverables
Full report in pdf or ppt covering all 6 countries, support from a key account manager in case of questions
Publication frequency
Quarterly
Price
6,500 Euro
What is this report?
This report provides a comprehensive view of the attitudes of installers toward sustainability, specifically among HVAC installers and plumbers and their clients. Within the report, you will find insights about how many HVAC installation projects take sustainability into account, what products are mostly used in these kinds of projects, and which heat pumps are predominantly utilized. Additionally, the report provides information about the European countries where sustainability is taken into account the most and the least among HVAC installers and plumbers, and whether their customers are willing to invest in sustainable solutions. The research is based on quantitative telephone interviews conducted with 597 HVAC installers and plumbers – companies that provide HVAC installation services while also engaging in other activities, such as electrical installation, among others. These interviews were conducted across the six major European markets.
Where can I see how this report looks like?
To make your purchase decision easier, we’ve prepared a sample of the report for you — to preview it, click here.
Additionally, you can contact us for a free demonstration where we will answer all your questions and help you select the most suitable report for your business. To contact us, click here.
Why do you need this report?
This report will provide valuable insights into the perspectives of HVAC installers and plumbers regarding the state of sustainability within the sector. These insights will be especially valuable for manufacturers targeting this group, as the information in the report can either validate current business strategies or lay the foundations for new ones. Furthermore, understanding the attitudes of HVAC installers and plumbers towards sustainability within projects will facilitate fact-based internal discussions without the need for custom research.
How was the research conducted?
This report is based on 650 successful quantitative telephone interviews with installers, conducted in the native language in the United Kingdom, Germany, France, Poland, Belgium and the Netherlands. The report is based on a representative sample of installers, with companies that provide HVAC installation services, but they may also do other activities in addition (Electrical installation etc.). Most interviews are conducted with owners/ directors or purchasers of these companies. This research is conducted quarterly with reports covering different key marketing topics like media orientation, BIM, prefab, sustainability and many more.
What is included in this report?
The primary focus of this research is to provide key insights into the state of sustainability in the HVAC installation sector. The study also offers insights into the products that are mostly used within the HVAC projects when sustainability is taken into account. It examines the familiarity of installers with the concept of circularity and the percentage at which sustainability is considered in HVAC installation projects. Additionally, it highlights key differences among the six European countries covered and provides other essential insights for each country. The report includes a detailed view of the turnover and order book developments of the installers, along with background information on their company size and other relevant details.
Key questions answered
How many HVAC installation projects in Europe have incorporated sustainable solutions?
In which European countries is sustainability in HVAC installation projects mostly and least taken into account?
Is sustainability in HVAC installation projects important to the installer’s customers?
Are HVAC installers and plumbers familiar with the concept of circularity, and in which countries are they the most and the least educated about the concept?
What products are used the most when sustainability is taken into account in HVAC projects?
What types of heat pumps are used the most in sustainable HVAC installation projects?
What are the major challenges with the installation of heat pumps?
Table of content
- Key takeaways
- Profile of the Mechanical installer
- Business development
- Sustainability
- Cross-country summary
- United Kingdom
- Germany
- France
- Poland
- Belgium
- The Netherlands
Frequently asked questions
-
Customer price sensitivity and trade-offs
Price sensitivity affects a majority of installers, increasing
pressure on both labour pricing and product choice while
making clear value justification increasingly important
-
Price pressure does not automatically translate into cheaper solutions
While 61% encounter price-sensitive customers, 34% report
customers still accepting the original quote. Where pressure
occurs, harder labour negotiation, quote revisions and
cheaper alternatives are the most common responses.
-
Brand choice is most exposed when lowest cost takes priority
When customers prioritise cost, brand choice is the leading
trade-off, ahead of durability/product quality and after-sales
service
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