Market reports

Each quarter, USP’s prediction model forecasts future building volumes in eight European countries. Alongside forecasting volumes, we use architects’ insights to study key trends like BIM, prefab, changes in DMU, the changing role of architects, etc. Knowing where, how and when these trends become relevant is the key market intelligence necessary for sound strategic decision making.

The main aims of this research are to give construction product manufacturers a good understanding of European contractors (who they are, what they do, how they behave) and the main trends in the construction market.

The Handyman Insights Monitor is a valuable resource for companies targeting handymen. Understanding the buying behaviour and preferences of handymen is crucial for success in the European construction market. As the role of handymen continues to grow in importance, companies that cater to their needs are likely to see significant benefits.

The monthly Bouw Monitor provides an overview of the performance of 11 parties in the construction sector. We measure the turnover development, turnover expectations, measures taken, and the impact on business strategy. This research is conducted exclusively in the Netherlands.

This monitor provides a very reliable picture of the condition of the HVAC installation market. Our clients use this monitor to keep track of the developments in the market and to improve their strategies. What is the best way to reach HVAC installers? Should you use push marketing or also pull marketing? And what do they think about the future of the HVAC installer?

This research helps understand the electrical installer, vital for a good marketing strategy and internal discussions. The European Electrical Installation monitor provides insights on installers activities, how they orientate themselves, training needs they have, how digital they are, etc. The key trends in this market are monitored each quarter in seven European countries since 2016.

In this online study, we track the home improvement jobs that consumers do (or outsource to professionals) in and around their homes. We report insights on online orientation, purchase channels, brand preferences and DIY behaviour. The study is held in 11 European countries and is based on 26,400 interviews per year. Detailed category insights are available for more than 20 specific product categories.

The garden market is changing under the influence of factors such as e-commerce and evolving consumer preferences and demands regarding sustainability. Additionally, manufacturers are expanding their product lines, creating a high level of competition. Insights from a consumer perspective can help you grow in this highly competitive market.

Gain insights into the size of the overall market and specific product categories, and thereby understand the opportunities for your organization. That is where the USP Sanitary Monitor assists.