Market report
Understand how HVAC installers want to learn
Explore Training Needs Q4 2025 for research on mechanical installers’ preferred training formats, subjects and timing. Compare national differences and business context to assess how your learning support can fit the demands of installation work.
Blogs I published 05 February 2024 I Dirk Hoogenboom
European HVAC installers still prefer face-to-face training over online training
European HVAC installers still prefer face-to-face training over online training
The European HVAC installers are grappling with a persistent labor shortage crisis According to recent findings from our European Mechanical Installation Monitor’s Q4 2023 report, approximately 61% of all European installers face significant challenges due to the scarcity of skilled workers. The situation is even more dire, in Germany and the Netherlands, with nearly 80% of installers reporting severe shortages.
61%
face significant challenges due to the scarcity of skilled workers
~80%
of installers reporting severe shortages
Fig. 1: preferred methods of training among installers in the six surveyed countries, European Mechanical Installation Monitor, Q4 2023.
According to the HVAC installers their key strategy to to mitigate the labor shortage problems is the recruitment of non-qualified staff. This necessitates comprehensive training programs. The demand for training among European installers is notably high, with over three-quarters actively participating in training sessions. German and Polish installers exhibit the highest engagement in training, while French installers show the least interest.
Despite the prevalence of labor shortages and heavy workloads, face-to-face training remains the preferred method across all six European countries surveyed. Installers in the Netherlands and Belgium express the highest preference for face-to-face training, with approximately 8 out of 10 installers favoring this mode of instruction. Conversely, installers in the UK and Poland display lower preferences for face-to-face training but still exhibit a significant inclination towards it compared to online alternatives.
The preference for online training among European installers is relatively low across all countries, with Poland showing the highest inclination at 11%. However, there is an expectation among installers that the future will witness an increase in online training options, alongside a mixed-method approach incorporating both traditional and digital formats.
As the industry anticipates a significant outflow of experienced installers and an influx of inexperienced and unqualified personnel, the demand for training is expected to remain high. For manufacturers and wholesalers operating in the HVAC sector, providing timely and relevant training programs will be essential in engaging installers and fostering customer loyalty.
Tailored market research
Research training that installers can use
Labour pressure makes training more necessary and time harder to find. USP can help investigate which installer groups need support, how they choose learning options and where your existing training experience could be improved.
Market Segmentation Research
Identify mechanical installer groups with different skills, recruitment patterns and learning preferences so research supports a training proposition suited to their practical needs.
Customer Journey Research
Trace how HVAC installers find, choose and access training, examining how workload and format preferences affect the route from need to participation.
Customer Satisfaction Research
Evaluate installers’ experience of your training content, practical relevance and support after attendance, identifying the aspects they believe need greater attention.