USP Marketing Consultancy
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Browse Market Reports:

Meet our Team

We can deliver your relevant insights first and foremost thanks to our highly skilled staff. Our teams of researchers, project managers and consultants come from a variety of backgrounds and disciplines, resulting in complementing perspectives that allow for the best results.

We take great pride in our staff’s dedication to our clients, as it reflects our values as a company.

Jan-Paul Schop

Jan-Paul Schop

CEO / Founder

Florens Van Der Gaag

Florens Van Der Gaag

Managing Consultant

Gerwin Sjollema

Gerwin Sjollema

Managing Consultant

Reinier Zuydgeest

Reinier Zuydgeest

Managing Consultant

Dirk Hoogenboom

Dirk Hoogenboom

Research Consultant

Lidija Markovic

Lidija Markovic

Manager HR & Operations

Henri Busker

Henri Busker

Team Leader | Consultant

Jeroen De Gruijl

Jeroen De Gruijl

Team Leader | Consultant

Maja Markovic

Maja Markovic

Team Leader | Consultant

Ralitsa Ruseva

Ralitsa Ruseva

Team Leader | Consultant

Zeynep Kutsal

Zeynep Kutsal

Team Leader | Consultant

Kristina Chrep

Kristina Chrep

Consultant

Veerle Forschelen-Janssen

Veerle Forschelen-Janssen

Consultant

Eline Brussee

Eline Brussee

Project Manager

Luka Mandic

Luka Mandic

Project Manager

Maud Eykman

Maud Eykman

Project Manager

Dolores Kostanjcar Ilic

Dolores Kostanjcar Ilic

Junior Project Manager

Esma Morgül

Esma Morgül

Junior Project Manager

Christian Schrauwen

Christian Schrauwen

Research Manager

Hanane Bouazzaoui

Hanane Bouazzaoui

Research Manager

Katja Herbschleb

Katja Herbschleb

Research Manager

Sylvana Van Hensbergen

Sylvana Van Hensbergen

Research Manager

Jos Vogel

Jos Vogel

Senior Research Analyst

Linda Aders-Van Der Geest

Linda Aders-Van Der Geest

Senior Research Analyst

Matija Sinkovic

Matija Sinkovic

Senior Research Analyst

Petra Skokic

Petra Skokic

Senior Research Analyst

Tessa Van Den Berg

Tessa Van Den Berg

Senior Research Analyst

Valentino Vlahovic

Valentino Vlahovic

Senior Research Analyst

Alyssa Graafmans

Alyssa Graafmans

Research Analyst

Emma  Peijnenburg

Emma Peijnenburg

Research Analyst

Filip Vukasovic

Filip Vukasovic

Research Analyst

Magdalena  Nekic

Magdalena Nekic

Research Analyst

Mariia  Liushnevskaia

Mariia Liushnevskaia

Research Analyst

Marko  Galic

Marko Galic

Research Analyst

Matthijs De Wit

Matthijs De Wit

Research Analyst

Matko Jurkovic

Matko Jurkovic

Research Analyst

Constantijn Schop

Constantijn Schop

Junior Research Analyst

Loek Van Dijk

Loek Van Dijk

Junior Research Analyst

Nera Blagdan

Nera Blagdan

Junior Research Analyst

Alma Djozo

Alma Djozo

Team Leader Call Centre

Barbara Jerkovic

Barbara Jerkovic

Fieldwork Analyst

 Lea  Stimac

Lea Stimac

Fieldwork Analyst

Marina  Radunovic

Marina Radunovic

Fieldwork Analyst

Frans Klaver

Frans Klaver

Financial Manager

Ivana Sucevic

Ivana Sucevic

Senior Marketing Manager

Petra  Maros

Petra Maros

HR Business Partner

Marina Simunic

Marina Simunic

Sales Consultant

René Hoepel

René Hoepel

Fieldwork Coordinator

Contact us

Please contact our office directly or fill in your details below and one of our specialists will contact you.
We look forward to help you.

Research

Customer satisfaction

How to increase your turnover through customer satisfaction?

Branding

The more distinct your brand is, the more valuable it will become.

Customer journey

A customer journey is a customer's personal experience with your company.

Product development

Provide your product development and design team with end-user insights

Market exploration

Gain the insights you need to be successful in new and potential markets

Pricing

Pricing is and always has been the biggest profit driver. We help you setting the right prices for your product

Segmentation

Better understand the unmet needs of you (potential) customers, identify growth opportunities and reach your target group in an effective way.

Market size

Quantify the potential returns of your investment by understanding the market size and setting realistic sales targets for new and potential markets

Driver analysis

Know which elements of the customer experience have the most impact on overall satisfaction, recommendation, and retention.

 

News

​Read our articles based on the insights from our Market Reports. 

Case Studies

Market Research Case Studies and industry experience can bring background and thought to any research project.

Market reports

The following researches are available covering various markets.

About us

About what we do, our organization and our people.

About USP

What we do, in words and numbers.

Our team

The people who make USP.

Our vacancies

We have different challenging roles.