Prefab
Some years ago, a study was published in which the productivity development of the construction sector was compared with the other industrial sectors. The study clearly showed that construction productivity hardly improved since 1950, while other industries significantly did. Also, it is a well-known fact that the profitability of construction, installation, and engineering companies is low. At the same time, the risk involved in construction projects is relatively high.
A key solution to become more profitable is to apply prefabricated elements and modules in projects and increase off-site production. On top of this, labour shortage is also a key driver for the growth of prefab and off-site construction in the last decade. The expectation is that prefab will continue to grow in the upcoming years.
How does prefab already impact the industry?
The impact of prefab and off-site construction on manufacturers and merchants is already visible:
- Different target groups to market the products to (new routes to markets).
- Alternative products applied in prefab causing product competition.
- A growing need for co-makers.
- Competitors starting prefab production.
- The decision-making process is simplified (decision power of architects, contractors, and installers on individual product and brand choices will be less).
What is next?
USP has been investigating prefabrication and off-site construction in the construction and installation market via dedicated research projects for sector organisations, manufacturers and merchants, and via our different European multiclient researches for more than a decade. From our researches among architects, contractors and installers, we know that the share of prefab will continue to grow in the upcoming years. This to improve profitability of the projects and as a necessity to deal with labour shortage.
How does USP help their customers with prefab studies?
With the topic prefab in mind, we help our customers to:
- Prefab market sizing and forecasting research (which segments? which products?)
- Product research to identify growth opportunities
- Identification of prefab and off-site producers in specific countries
- Needs and requirements research to become a co-maker of prefab producers
Context is de sleutel
Om een overzicht te creëren van marktontwikkelingen en context te bieden voor klant-specifiek onderzoek, heeft USP Marketing Consultancy verschillende monitoren ontwikkeld. We doen voortdurend onderzoek naar marktontwikkelingen en effecten van belangrijke trends, zoals arbeidstekorten bij architecten, aannemers, W-installateurs, elektro-installateurs, schilders en eindgebruikers, waarover regelmatig rapporten worden gepubliceerd.
Laatste nieuws rondom prefab
We publiceren regelmatig nieuwsartikelen op basis van onze meest recente marktstudies. Lees hieronder onze meest recente artikelen over prefab.
Aannemers verwachten minder prefab te gebruiken
Contact us
For more information about our expertise and research on building materials please contact the responsible partner below.
We look forward to help you.
Neem contact op met onze expert:
Dirk Hoogenboom
