European Home Improvement Monitor: Branding
What is this report?
The European Home Improvement Monitor Branding 2022 report is a comprehensive market research report that provides insights into the branding activities of the top players in the European home improvement market.
Why do you need this report?
If you want to stay ahead of the competition and understand the branding strategies used by the leading players in the European home improvement market, this report is a must-have. It provides valuable insights into the branding activities of the biggest names in the industry, and how they are perceived by consumers.
How is this research conducted?
The report is based on a survey of over 26,000 consumers in 11 European countries, as well as interviews with key industry experts.
ABOUT THE EUROPEAN HOME IMPROVEMENT MONITOR
Detailed analysis of the European home improvement market, covering key trends, consumer behavior, and market dynamics.This report will provide key information on the multiyear developments of the purchase behaviour (channel usage, including online buying) both on a general level and on a product specific level. This report also covers many key insights on the sustainability behaviour of consumers. For example, what actions did consumers already take to improve their houses? What products or solutions did they already install? What products are they interested in, and what do they expect to improve on their homes in the next 12 months? What are the key drivers and barriers?
What is included in the report?
The European Home Improvement Monitor Branding 2022 report includes a wealth of data and analysis on the branding activities of the top players in the European home improvement market, including:
- Brand awareness and usage rates
- Perceptions of brand image and positioning
- Brand loyalty and advocacy
- Social media and online presence
- The report also includes a detailed analysis of the impact of COVID-19 on the home improvement market, and how this has affected branding activities
Key questions answered in this report:
- Who are the most recognized in the European home improvement market?
- How do consumers perceive the brand image and positioning of the leading players in the market?
- How has the COVID-19 pandemic affected branding activities in the home improvement market?
- What are the key trends and developments to watch out for in the coming years?
The full report is now available for 3,150 Euros.
Learn more before you order:
Contact us
To schedule a free presentation please contact our office.
Contact us
To schedule a free presentation please contact our office.
Clients we have worked for:
The structured approach helped achieving our goals
“Very good USP team, proactive, customer oriented and available. The report gave us very helpful recommendations”.
USP is willing to ‘Go the extra mile’ to help us succeed
“Appreciated the contact during the data analysis, the willingness to work together and assist us with internal company presentation”
Contact us
For more information about this or any other research please contact the responsible partner below.
We look forward to helping you.
Contact our expert:
Dirk Hoogenboom
Contact our expert:
Maja Markovic
